e28 — This is Why They Ignore You—and How to Finally Get Noticed 🧲

This is why they ignore you—and how to finally get noticed 🧐

Edition 28 — October 20th, 2024

Here’s the truth:

Your work isn’t the problem. It’s you—hiding behind what’s comfortable, blending in with the noise, hoping someone, anyone, notices. Newsflash: No one is going to notice safe. They ignore you because you’re giving them no reason to care.

How many times have you pitched, chased, begged to be seen? The problem isn’t your talent. It’s that you’re not magnetic enough to demand their attention.

Chasing clients is for the untalented.

Look at the top studios—they didn’t wait to be discovered. They put out work so bold it forced clients to pay attention. That’s what you’re missing. Want to stop being invisible? Want clients banging down your door? Then stop playing small. Start owning the damn room.

No more excuses.

“We don’t have the budget for iconic work.” Guess what? Neither did the studios you admire. But they didn’t wait around. They built something so magnetic, clients couldn’t look away. You’re stuck because you’re waiting for permission—newsflash: no one’s going to hand it to you.

Here’s why you’re stuck:

You haven’t found your voice. You’re trying to please everyone, and in the process, you’re saying nothing.
You’re waiting for permission. No one’s going to give it to you. You have to create your own opportunities.
You’re stuck in the hustle. Working harder without a strategy is just burning you out.
You’re invisible. Your work isn’t enough. You need to get out there and be seen.

The good news? You can change.

Here’s how:

1. Speak Like You Mean It

Forget playing nice. Cut the BS and speak from your gut. You’re scared boldness will drive people away—good. It’ll repel the wrong clients and attract the ones you actually want. One studio from Canada we worked with was terrified to stand out. We stripped them down to their core message, they felt more confirmable, pushed social media, and what happened? Their right-fit clients came knocking.

2. Build the Work You Want, Not the Work You Have

Quit waiting for the perfect project to land in your lap. You want big-budget clients? Then create work that shows you’re already at that level. A motion-design studio complained, “We never get the big gigs.” So, we helped them create their own big-budget concept project. Within months, clients were lining up. Seriously!

3. Get Loud and Be Seen

Staying quiet won’t get you anywhere. You need to show up—get in front of people, take the stage, get in the same room, tell your story. If you’re not out there, you’re invisible, and no one’s looking for you. We recently pushed a talented but shy artist to share her story at a small event. Afterward? The clients who had ignored her for years were begging to work with her.

Bottom line? Stop Chasing.

When you do this, you won’t be chasing clients anymore—they’ll come to you. But they need to know you exist first. Take these steps, and the clients will come to you.

Ready to stop hiding?

We’re looking for 2 studios who are ready to stop hiding and finally show up. This is a step-by-step, done-with-you process. Why? Because borealis though isn’t easy on your own. You need accountability. You need someone in your corner. That’s us.

Let’s get to work.

—Marko

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