For creatives who want to become mentors. Or for mentors who want to actually make money doing it.
I'm finally doing this.
Wanted to for years. Now feels like the time. Over the next 12 months, I'm going to teach a small group everything I've learned as a consultant, coach and mentor in the past 12 years. And if you received this invitation, I want you there. All my models. All my frameworks. The ones that actually work. Some of them I've never shared before. Especially the copywriting ones. The ones that attract leads. Here's what I know: I've made good money (2M+) mentoring creatives and consulting studios. I learned what works in marketing and what doesn't. More importantly, I learned why. I hired top coaches to understand psychology. How it works. How to embed it into everything. How to help people move from thinking about something to actually doing it. How to get them to reach out, sign up, take the next step. 70% of my leads come from social media. 20% from referrals. 10% from festivals. But here's the thing: the most fun work. The high-ticket work. That comes from getting in the room with the right people. I learned what to say, when and how to get into such rooms. How to handle skepticism and objections before they happen. And psychology changed everything about how I work. I know how to build momentum. How to help people resolve the beliefs that stop them. That's the real work.
Over 12 months, you build five assets:
ASSET 1: I interview you
I draw out your actual thinking. Your real philosophy. Your perspective—not the safe version. A few 1:1 sessions. Then I interview you about it.
ASSET 2: We build your lead magnet
We turn that clarity into something people want. Could be a podcast. Could be a newsletter series. Could be a value-video. Could be a short book. I did a first book draft with Jarrod recently. And a whitepaper with a studio in LA. Both gained clarity and a developed real confidence about knowing their true market value.
ASSET 3: We build your conversation system
How do you communicate all that on your website and in your socials? How you position yourself so the right people come to you. Your unique angle. Clear. Defensible. And we’ll turn this into an Email campaign that nurtures potential leads. Simple. Repeatable. Yours.
ASSET 4: We build your lead-gen engine
What you post, when, where. How to convert followers into leads. How to reach people and what to offer so they reply. All built on your conversation system. All designed to work together.
What this actually gives you
You get your unique angle. You get proof you can articulate it. You get a real asset that pulls people in. You get a conversation system that works. You get email campaigns that keep people engaged. You get a lead-gen engine that runs itself. Not positioning theater. Not a mission statement nobody reads. An actual thing people want to consume. The kind of thing that gets you in the room. And all that with clarity and certainty so you stop procrastinating on details that don’t matter.
Bonus
BONUS ASSET: Your mentoring structure
How to design sessions that build on each other. How to guide people through actual transformation, not just give advice. How to create breakthroughs.
Investment
You get all my frameworks. Use them. License them for free as long as you’re part of this group. Build your mentoring business on top of what I’ve built already. Save yourself time, money, effort and lots of sleepless nights. €1,000/month. Limited to 20 people.
