Hi, I help Companies to build their Brands and engage their Audiences through the Magic of Motion Design.

LUFTHANSA
INFOTAINMENT 
CONCEPT

Lufthansa recently redesigned their inflight infotainment system and we were somewhat disappointed with the outcome. So we challenged ourselves to come up with a better solution within one week of time. 

We don’t believe this concept is a final product ready for implementation. It’s mainly meant to identify existing problems and to suggest solutions or alternative approaches. So here is what we came up with.

The Lufthansa Logo and Brand Material is intellectual property of Deutsche Lufthansa AG.

#startup  #creative-direction  #business 

CLIENT
Self Promotion

YEAR
2017

LINKS
Medium

The Results as a Claim 

State the results, the conversion, the facts, the claim or a statement.

#startup #creative-direction #business 

The Results as a Claim 

State the results, the conversion, the facts, the claim or a statement.

#startup #creative-direction #business 

 

The Results as a Claim 

State the results, the conversion, the facts, the claim or a statement.

#startup #creative-direction #business 

 

The Results as a Claim 

State the results, the conversion, the facts, the claim or a statement.

#startup #creative-direction #business 

The Results as a Claim 

State the results, the conversion, the facts, the claim or a statement.

#startup #creative-direction #business 

What was accomplished?

The Brief (Problem)

(Problem) This is the strategic question. The what.

The Solution

(incl. Insights, Strategy & Tactics)

This is the strategy as an answer. The why

Tactis show the how. This is the implementation of the strategy. The chosen channels and the visual artistry.

Here are the results. The conversion.The Facts or a Clients Statement.