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Marko Pfann is an award-winning designer, brand strategist, and business coach for the U.S. based consultancy RevThink.
I help creative studios establish kickass positioning and teach them how to get in front of their dream clients.
Educated in Germany, I first found success working in New Zealand and Australia. Within 13 years, I branded more than 60 TV networks in Europe, the Middle East, Asia, and Australia, and I was humbled to receive over 20 top design awards. My work has been featured in PAGE magazine, Computer Arts, and on Motionographer, among others.
In 2011, my business partner and I launched a fast-growing motion design studio in less than two years. We won multiple seven-figure contracts and worked hard to turn our boutique studio into what people might call an overnight success.
Being trusted to work on a strategic level with Germany’s national TV station, Das Erste, and China’s global TV network, CGTN, quickly expanded our reach. Oman TV trusted us with another seven-figure branding project and Astro, the jumbo Asian paid TV network, asked us to rebrand 50 of their TV channels in one swoop.
Eventually, I sold my shares and began to teach creative studios. I was thrilled to see my clients achieve similar results – to see these boutique studios trusted to work with dream clients and even handle million-dollar assignments. My coaching career began in 2015 after I helped a fellow studio owner to secure and manage the global TV network branding and launch of Red Bull TV. When the word spread, more and more studio owners asked for my help.
Before teaching my ideas, I tested several approaches with my clients. I spent the last three years studying the intersection of selling and creativity from an in-depth, outside perspective, drawing on my experience from working in the arena, selling "brand direct" to high-ticket clients for 13 years.
Today, I coach studio owners in the U.S. and Europe through my own coaching program, Selling Creativity, and as part of the RevThink consulting team. I also serve as a mentor at the RMIT University of Melbourne, Australia.
As a consultancy, RevThink comes alongside elite owners who aspire not only to produce great creative, but also run great creative businesses.
We believe creative must win. Therefore, our advice serves to help owners gain clarity, regain control of their businesses, and operate more profitably so they can unleash their greatest creative work.
To date RevThink has consulted creative firms located in more than 22 countries around the world, offering our clients unparalleled perspective, resources, and experience.
Within a consulting engagement, RevThink comes alongside owners of creative firms with US$2MM – $50MM in annual revenue.